I. Target Audience

Business Owners, Operations Managers

II. Feature Introduction

Tracking and analyzing daily real-time sales orders is fundamental to Amazon operations. If you have multiple stores, switching accounts to track real-time orders can be very inconvenient. Additionally, with Amazon’s backend data being segmented, viewing and analyzing today’s sales systematically requires switching between pages one by one, or even downloading reports, which is very cumbersome.

SellerSpace - Instant Sales feature allows you to directly view real-time orders from different stores and analyze hourly sales data, advertising data, and profit data for today, yesterday, and the same day last week. The data is detailed down to each hour! WeChat Mini Program is also supported for more convenient mobile tracking!

With Instant Sales, you can easily analyze today’s sales performance and quickly grasp recent sales changes.

The Instant Sales feature is divided into three sections: Sales Dashboard + Sales Charts + Sales Product Details.

Sales Dashboard: Displays today’s real-time sales data and sales comparison data with yesterday and the same day last week;

Sales Charts: Displays today’s hourly sales trend data and sales comparison trend data with yesterday and the same day last week;

Sales Product Details: Displays today’s sales details for products with orders and product details data for products without orders but with advertising or other expenses;

III. Use Cases

- Track real-time order volume for your stores;

- Compare and analyze real-time order details, and promptly adjust operational strategies for products with abnormal sales data.

- Quickly understand order time trends, and allocate advertising spend based on store order times and choose the optimal time slots for Deal activities.

IV. Data Sync Frequency

Synced every 15-30 minutes

V. Operation Guide

The Instant Sales feature is divided into three sections: Sales Dashboard + Sales Charts + Sales Product Details.

1. Sales Dashboard

The Sales Dashboard consists of three dashboards: Sales Revenue Dashboard, Profit & Expense Dashboard, Order Quantity Dashboard. Here, you can directly view today’s sales revenue, total expenses, profit margin, sales quantity, and other data.

Through the Sales Dashboard, you can quickly grasp today’s core sales performance!

Hover your mouse over the small question mark next to the metric title to view the detailed definition of the metric and understand the data algorithm.

In SellerSpace, every value with a dashed underline can be hovered over to view detailed data, or clicked to jump to other operations.

For example:

Hover over the total expense amount to see expense details;

Click on the order quantity number to jump to view the details of each corresponding order.

2. Sales Charts

The Hourly Sales Trend Chart displays today’s hourly sales trend data for: Sales Revenue, Order Quantity, and Sales Quantity. It is presented in text and 3 chart types (Line Chart / Basic Bar Chart / Stacked Bar Chart) to help compare and analyze data for different time periods. Chart data supports downloading and exporting images to help create reports!

Through the hourly sales chart, we can quickly understand order time trends, helping us better allocate advertising spend and plan Deal activities.

Click on the metrics above to switch between viewing hourly trend data for Sales Revenue, Order Quantity, or Sales Quantity;

Click on Today, Yesterday, Same Day Last Week below to hide and show hourly sales data for the corresponding time periods;

Hover your mouse over a bar in the bar chart to view detailed data for that time period;

Click the icon on the right to switch chart modes and analyze sales data from multiple perspectives.

Text: Text data (data returned by Amazon to the system) can be directly copied and pasted into spreadsheets for secondary analysis.

Line Chart: Displays the trend of each metric over different times.

Basic Bar Chart: Compares the magnitude of each metric.

Stacked Bar Chart: Compares the composition and magnitude of metrics within the same category.

Download & Export: All three chart types can be downloaded as images and saved to your local computer.

3. Sales Products

The Sales Products section displays products with orders today and products without orders but with advertising expenses or other costs, totaling 22 sales detail data points (products without orders and no advertising expenses will not be displayed in this section).

Through the Sales Products section, we can track products with orders today and analyze their detailed sales performance.

In the Sales Products section, we can use the filter bar above to perform analysis from different dimensions.

For example: filter by Fulfillment Method, Brand, Group Tag, or search by SKU / Child ASIN / Parent ASIN, or by SKU / Child ASIN / Parent ASIN 3 dimensions to view and analyze the corresponding product sales information;

Tip: For tag dimension analysis, you need to set up corresponding tags in advance in:Inventory Management -> Product Cost, orERP -> Local Products feature.

For the product sales information found, we can customize the display of metrics to be analyzed and the order of metrics;

Click [Customize Columns] to enter the settings for sorting.

Each product sales metric supports individual sorting, helping us analyze product sales performance from multiple perspectives.

Click the sort button next to the metric title to sort product data in ascending or descending order based on that metric.

Or click the Today, Yesterday buttons to view and analyze by time dimension;

There is a jump button next to the product ASIN. If we want to further view the product’s operational performance, click it to directly jump to the product’s Amazon detail page;

Click the small link button next to the product to jump to view the product’s inventory, monitoring, and cost details.

In addition to the current day’s sales data, we can further analyze the historical sales trend of the product here to understand the overall sales trend of the product.

Click the Historical Trend button to enter and view the historical trend data of the product.

Please note:

If the query condition is to view by SKU dimension, then you are viewing the historical sales performance of that SKU;

If the query condition is to view by Child or Parent dimension, then you are viewing the historical sales performance of that Child or Parent ASIN.

Entering the historical trend data page,

We can see all the detailed information of the product, including Title, ASIN, SKU, Brand, etc.

Historical trend data includes 54 metric data points, including Sessions, Organic Clicks, Organic Conversion Rate, and other metrics.

However, these metrics are currently not directly retrievable and need to be manually imported into the system.

Import path: Business Analysis - Business Reports

The historical trend data of products under Instant Sales defaults to viewing the historical trend data for the product in the last 7 days. We can also select or customize the data time range here to perform analysis in different time dimensions;

Special Note:

1) Today and Yesterday can only be viewed by hour. This Week, Last 7/15/30 Days support viewing by hour and day. This Month and Last Month support viewing by day and week. Custom time ranges support viewing by day, week, and month.

2) When viewing by hour, only three metrics can be viewed: Product Sales Revenue, Order Quantity, and Sales Quantity.

Select the data display format: Table / Chart,

If it is in chart mode, the analysis operation is consistent with the operation of the Sales Charts section introduced earlier.

For example:

Click on each metric on the right to select or hide certain metric data. Hovering over a metric can also highlight it for individual viewing and comparison analysis of different metrics;

When analyzing chart trends, hover your mouse over the nodes in the chart to view detailed data for the nodes;

If your analysis mode is fixed each time, you can set the default display metrics, and directly view and analyze them next time you enter, avoiding the hassle of setting them again.

Click [Set Default Display Metrics] in the upper right corner to enter the settings. The setting method is the same as [Customize Columns].

The currently analyzed product historical trend data also supports export. Click [Export] to export.

The exported data is in Excel spreadsheet format, which is convenient for us to re-organize and analyze.

The above is how to view and analyze today’s real-time sales data.

The Instant Sales feature, in addition to viewing today’s real-time sales data, can also view yesterday’s real-time sales data.

Click the [Today / Yesterday] button in the upper right corner of the page to switch views.

Instant Sales defaults to displaying data for the default display marketplace you set. Click the store name in the upper left corner to switch stores for viewing.

Tip: If you want to change the default display marketplace, you can modify it in Authorization & Sync - Store Authorization.